Senior Living Made S.I.M.P.L.E.
Shari Ross, Author • Speaker • Senior Living Consultant
Meet Shari Ross
Hi, I’m Shari Ross
After over a decade in senior living sales, I wrote the book I wish every family had: Senior Living Made S.I.M.P.L.E. Whether you’re helping your parent transition into senior care or wondering if it’s even time, I’m here to guide you through it all, with compassion, clarity, and a little humor.
I’m also the creator of the S.I.M.P.L.E.™ Method, a step-by-step framework to make senior care decisions less chaotic and more human.
Let’s simplify this together.
If you’re Googling things like “assisted living costs” or “how to convince Mom she’s not fine,” you’re in the right place.
Welcome to the chaotic, guilt-riddled, occasionally hilarious rollercoaster known as helping a loved one transition into senior living. Whether you're bracing for crisis or (miraculously) planning ahead, this book is your compass, cheerleader, and sanity-saver, all rolled into one.
Written by veteran senior living expert Shari Ross, who’s been called everything from “a lifesaver” to “the woman who talked my dad off the ledge with pudding,” this guide gives you the truth, the tools, and the occasional permission to laugh through the absurdity.
Senior
Living Expert
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The S.I.M.P.L.E. Method – A sanity-saving framework to guide every step
How to know when it’s “time” – (Hint: yoga bruises aren’t always from yoga)
Conversation scripts – That actually work without triggering DEFCON 3Senior living costs – What it really costs, and how families pay for it
Touring & contracts – Red flag sniff tests, and contracts decoded
Memory care & emergencies – Demystified and navigated with clarity

The S.I.M.P.L.E.™ Senior Living Workbook
Need help organizing it all? The workbook includes checklists, journal prompts, and tools to track every part of the journey, from first questions to settling in.
Our services
Speaking Engagements
Book Shari to Speak
Book Shari for workshops, webinars, or keynotes on topics like:
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Talking to your parent before a crisis
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How to tour and compare senior living communities
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Spotting red flags in home safety or memory care
Family Consulting Services
Shari works directly with families to:
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Understand care options
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Prepare for transitions
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Reduce guilt and decision fatigue